by lakshmanan | Jan 8, 2026 | Marketing, SaaS
Lifetime deals are one of those ideas that sound almost too good to be true. Get users quickly.Generate upfront revenue.Create buzz around your product. And sometimes… all of that actually happens. But a lifetime deal is not just a pricing experiment. It’s a business...
by lakshmanan | Jan 5, 2026 | SaaS
I won’t pretend 2025 started confidently. Moving countries. Taking on a bigger role. Managing huge personal and professional changes. It was overwhelming. Not gonna lie. I kept coming back to this line by Jimmy Carr: “You cannot overcome self-doubt by shouting...
